aem migration

Unilever ran 200+ brand websites on Adobe Experience Manager Classic, a platform that had become expensive to maintain and increasingly slow to deploy. We led the front end migration across the full portfolio, including flagship brands like Dove, Sunsilk, Signal, and Axe, ensuring every site landed with forms configured, integrations reconnected, and visual consistency maintained across 230+ language variants, including complex scripts like Arabic and Japanese.

With 1,000+ product pages to validate and migrate without data loss, and 230+ language variants to keep consistent, the work demanded precision at real scale. Each site had to reach a Lighthouse score of 90+ across performance, accessibility, and SEO, with Core Web Vitals checked across every market before anything went live.

Every site migrated cleanly, with zero accessibility or SEO issues reaching production. Load times dropped by 5 seconds across the portfolio, every site hitting the Lighthouse 90+ threshold. Monthly deployment cycles replaced quarterly ones, and the infrastructure overhead that had slowed teams down for years simply disappeared.