Almost every college student has lived through it: you order late night food, doze off before it arrives, and wake up to a cold bag on the counter. Grubhub's own research found 72% of students had done exactly that, so they created the Snooze Insurance campaign, a weekly do over for anyone who slept through their delivery. We built the automated SMS system underneath it, including the user flow architecture, code generation, delivery, and compliance logic that made the weekly drop possible, running on time down to the exact second.