wellbeing collective

Unilever needed to centralize the scientific research behind its Wellbeing products for the US, so Health Care Professionals could actually search it, instead of studies scattered across separate databases. We designed and built the platform end to end, UX, front end, and the search experience underneath it, and it debuted at FNCE, the country's largest annual gathering of dietitians, researchers, and health professionals.

The research itself could not be simplified without losing its accuracy, but the people using the platform are health professionals, not developers. The real challenge was building a discovery experience simple enough without cutting a single corner on the science underneath it.

Study discovery got 55% faster in the first quarter after launch, and the platform made its debut at FNCE, in front of the exact audience it was built for. What used to be scattered across databases is now one place Health Care Professionals can search and trust.